<?xml version="1.0" encoding="UTF-8"?><rss version="2.0" xmlns:atom="http://www.w3.org/2005/Atom"><channel><title>The Stepflow blog</title><link>https://stepflowstudios.com/blog</link><atom:link href="https://stepflowstudios.com/blog/rss.xml" rel="self" type="application/rss+xml"/><description>Plain answers for therapists and practice owners.</description><language>en-us</language><item><title>Google Business Profile for therapists, step by step</title><link>https://stepflowstudios.com/blog/google-business-profile-for-therapists</link><guid>https://stepflowstudios.com/blog/google-business-profile-for-therapists</guid><pubDate>Mon, 26 Oct 2026 00:00:00 GMT</pubDate><category>Being found</category><description>If clients visit you in person, you can have a free Google Business Profile. Use your real practice name, pick the right category, fill in every section, link your website, and follow your ethics code on reviews.</description></item><item><title>Does a therapist website need to be HIPAA compliant?</title><link>https://stepflowstudios.com/blog/hipaa-compliant-therapist-website</link><guid>https://stepflowstudios.com/blog/hipaa-compliant-therapist-website</guid><pubDate>Mon, 26 Oct 2026 00:00:00 GMT</pubDate><category>Security &amp; privacy</category><description>Your website itself usually holds no health information. The parts that collect or send health details are: contact forms, intake, chat boxes and trackers. Remove them, or use tools that sign an agreement to protect it.</description></item><item><title>Leaving a rented website: what you keep and what you lose</title><link>https://stepflowstudios.com/blog/leaving-a-rented-website</link><guid>https://stepflowstudios.com/blog/leaving-a-rented-website</guid><pubDate>Mon, 26 Oct 2026 00:00:00 GMT</pubDate><category>Owning your website</category><description>Your web address, the words you wrote and photos you own are usually yours. The design, licensed photos and the provider's written content usually stay. Build your new website first, move your web address, then cancel.</description></item><item><title>Why doesn't my practice show up on Google?</title><link>https://stepflowstudios.com/blog/practice-not-showing-up-on-google</link><guid>https://stepflowstudios.com/blog/practice-not-showing-up-on-google</guid><pubDate>Mon, 26 Oct 2026 00:00:00 GMT</pubDate><category>Being found</category><description>Usually it's one of a few things: Google hasn't found your website yet, your Business Profile is missing or thin, your details don't match across the web, or you're searching the wrong way. Each has a simple test.</description></item><item><title>Do you need a website if you're on Psychology Today?</title><link>https://stepflowstudios.com/blog/psychology-today-vs-website</link><guid>https://stepflowstudios.com/blog/psychology-today-vs-website</guid><pubDate>Mon, 26 Oct 2026 00:00:00 GMT</pubDate><category>Getting clients</category><description>Yes, most therapists are better off with both. Psychology Today helps people find you, but you sit beside dozens of other therapists. Your own website is where people decide you're the one, and it's yours.</description></item><item><title>How much does a therapist website cost in 2026?</title><link>https://stepflowstudios.com/blog/therapist-website-cost</link><guid>https://stepflowstudios.com/blog/therapist-website-cost</guid><pubDate>Mon, 26 Oct 2026 00:00:00 GMT</pubDate><category>Owning your website</category><description>A therapist website costs anywhere from nothing to several thousand dollars. Builders run about $17 to $49 a month, therapist website services $69 to $336 a month, and a site you own is one payment plus your web address.</description></item><item><title>Is your contact form a HIPAA risk?</title><link>https://stepflowstudios.com/blog/contact-form-hipaa-risk</link><guid>https://stepflowstudios.com/blog/contact-form-hipaa-risk</guid><pubDate>Sat, 24 Oct 2026 00:00:00 GMT</pubDate><category>Security &amp; privacy</category><description>It can be. If your contact form invites people to describe their symptoms or situation, that health information may pass through and sit in a generic form tool that hasn't agreed to protect it. Ask only for a name, email and short message instead.</description></item><item><title>Is my website on WordPress? What the PHP2Shell news means for your practice</title><link>https://stepflowstudios.com/blog/is-my-website-on-wordpress</link><guid>https://stepflowstudios.com/blog/is-my-website-on-wordpress</guid><pubDate>Fri, 23 Oct 2026 00:00:00 GMT</pubDate><category>Security &amp; privacy</category><description>If your practice's website runs on WordPress, Drupal or Joomla, it uses PHP and needs the October 2026 security update now. You can check for a few telltale signs yourself, then ask your web person to confirm it's been updated.</description></item><item><title>Why is my practice's website slow on phones?</title><link>https://stepflowstudios.com/blog/slow-website-on-phones</link><guid>https://stepflowstudios.com/blog/slow-website-on-phones</guid><pubDate>Wed, 14 Oct 2026 00:00:00 GMT</pubDate><category>Being found</category><description>Practice websites are usually slow on phones because of large photos, too many add-ons, heavy page builders and software that has to build each page when someone visits. Most people leave after about three seconds, so it's worth fixing.</description></item><item><title>What should a therapy website say about insurance?</title><link>https://stepflowstudios.com/blog/therapy-website-insurance</link><guid>https://stepflowstudios.com/blog/therapy-website-insurance</guid><pubDate>Tue, 06 Oct 2026 00:00:00 GMT</pubDate><category>Fees &amp; insurance</category><description>Say which plans you're in network with, by name. Explain out-of-network benefits and superbills in a sentence or two. Mention your sliding scale and the Good Faith Estimate notice. If you don't take insurance, say so warmly and explain what you offer instead.</description></item><item><title>Renting vs owning your practice website: the 5-year math</title><link>https://stepflowstudios.com/blog/renting-vs-owning-clinic-website</link><guid>https://stepflowstudios.com/blog/renting-vs-owning-clinic-website</guid><pubDate>Wed, 30 Sep 2026 00:00:00 GMT</pubDate><category>Owning your website</category><description>Rented therapist websites at $69 to $179 a month add up to $2,484 to $6,444 over three years, and $4,140 to $10,740 over five. Stop paying and the website goes away. Owning means you pay once and keep it.</description></item><item><title>Why do people call instead of booking online?</title><link>https://stepflowstudios.com/blog/why-people-call-instead-of-booking</link><guid>https://stepflowstudios.com/blog/why-people-call-instead-of-booking</guid><pubDate>Wed, 02 Sep 2026 00:00:00 GMT</pubDate><category>Getting clients</category><description>People call when the website doesn't answer a question they need answered before booking: the cost, whether you're in network with their insurance, who they'll see, or whether you're taking new clients. Answer those clearly online and more people book on their own.</description></item></channel></rss>